Rscued

Rscued saves the world by doing what falls naturally to them - making yummy juice from fruits and veggies that isn't picture perfect according to the food industry. Today, 30% of all fruits and veggies are tossed out because of their flaws. But isn't great taste the only thing that really matters?

Brief

Rscued was in need of a social media content rescue. And we jumped right in!

Solution

We created video assets optimized for Rscued colorful social media platforms. The concept comes from the idea of a metaphore comparing the beauty ideal that both humans and fruits are confronted with. Conclusion: the outside simply doesn't matter - we are all delicious!

Services

Video, Photography, Concept

Team

Surr